Google Data Studio - visual data reporting

I was browsing around my Google Analytics and came across a new product from Google called Google Data Studio which can integrate with various data sources i.e. Google Analytics data to create more visual data reporting charts, tables, and pivot tables which can be shared and embedded.

• Easily Build Custom Reports and Dashboards - Google Data Studio – Google
• Data Reporting & Visualization Software - Google Data Studio – Google
• Reporting and Dashboarding Key Features - Google Data Studio – Google
• Interactive Reporting & Dashboard Examples - Google Data Studio – Google
• Analytics Customer Success Stories - Google Analytics Solutions – Google
• Marketing Analytics Resources - Google Analytics Solutions – Google

I must of been living under a rock as Google Data Studio was even available last year heh